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Tag: Trademark

Trademark Tip: Why to Register in Black and White

  Consider registering your trademark in black and white. This protects trademark use in all colors, rather than only limiting protection to the colors provided in a color image. If color is vital to your brand, consider two applications: one in black and white and one in your brand colors.

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KISS’ Gene Simmons – and the Importance of a Proper Trademark Search

Recently, The Hollywood Reporter wrote that rock star Gene Simmons of KISS filed a trademark application to register the “devil horns” hand symbol. He claimed that he first used the hand gesture in commerce on November 14, 1974. Unfortunately, the hand gesture may be considered generic, since it is used by many musicians, including being featured on the album cover of the Beatles’ 1966 single, Yellow Submarine/Eleanor Rigby. The gesture is also similar to the […]

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Copyright Law Can Protect Your Company or Product Logo

Many companies take the time to protect their logos with US trademark registration, but certain logos with original artwork can benefit from another level of protection: a US copyright registration. A copyright is also something to consider if the US Patent and Trademark Office (USPTO) refuses to register your trademark. It’s possible that US copyright law may still be able to provide legal protection. Let’s take a look at which logos are eligible and why […]

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Trademarks and Business Names as Domain Names

Two of my clients recently encountered incidents involving domain name disputes. One of my clients received an email from China stating that a Chinese company was going to purchase domain names that included my client’s company name. The company also stated that they intended to file a trademark application that included my client’s company name, as well. The Chinese company wanted to know if the international trademark application and domain names would cause my client […]

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