News & Resources

How Much Will It Cost to Register My Trademark? – Part Three

The most common question I hear from potential clients is, “How much will it cost to register my trademark?” Since there are many variables that come into play when registering a trademark, there is no set answer. In previous posts, I covered several issues that need to be considered, including current use, the type of trademark, where you will do business, and where you want to file your trademark application. In the final post of […]

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How Much Will It Cost to Register My Trademark? – Part Two

The most common question I hear from potential clients is, “How much will it cost to register my trademark?” Since there are many variables that come into play when registering a trademark, there is no set answer. In this three-part blog series, I share the issues that need to be considered before an estimated price can be provided. In my first post, I covered some of the initial, basic questions you will need to answer. […]

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How Much Will It Cost to Register My Trademark? – Part One

The most common question I hear from potential clients is, “How much will it cost to register my trademark?” Since there are many variables that come into play when registering a trademark, there is no set answer. In this three-part blog series, I will share the issues that need to be considered before an estimated price can be provided. This first post covers the initial, basic questions that you will need to answer. Are you […]

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USE IT OR LOSE IT! Consistency in the Use of Your Trademark – Why Is It Important

It is not enough to just register your trademark. You must use it – or lose it. To maintain trademark rights, your trademark must be continuously used in commerce. The mark must appear prominently and consistently on labels or packages of goods and on all marketing materials for services. Trademarks are used to distinguish goods or services from those of their competitors. Consistent use helps customers know a product or service comes from a single […]

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Intellectual Property Attorney Crystal T. Broughan to Speak at INTA Panel Discussion

Shareholder Crystal T. Broughan will be speak at the International Trademark Association’s (INTA) Career’s in Trademark Law: A Panel Discussion for Law Student event on October 11, 2017 at Florida State University College of Law, in Tallahassee. Legal professionals will share their thoughts and advice about the numerous career opportunities in the field of trademark law.The panel discussion is designed specifically for law students.  Shareholder Crystal Broughan’s practice focuses primarily on intellectual property matters such […]

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Beyoncé Files Trademarks for Newborn Twins’ Names

In June of 2017, Beyoncé Knowles-Carter’s holding company, BGK Trademark Holdings, filed trademark applications with the USPTO for the names of her newborn twins – Rumi Carter and Sir Carter – in 15 classes of products, including fragrances, cosmetics, key rings, baby teething rings, buggies, mugs, water bottles, hair ribbons, playing cards, bags, sports balls, rattles, and novelty items. If you are familiar with the pop superstar, you may wonder, “What about Blue Ivy?” Well, […]

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