Consider registering your trademark in black and white. This protects trademark use in all colors, rather than only limiting protection to the colors provided in a color image. If color is vital to your brand, consider two applications: one in black and white and one in your brand colors.Continue Reading
Options for Protecting Original Software Code
Protecting your original software code allows you to gain control over how your idea is distributed to the public. Do you want it to be open source? Licensed? Kept secret? Furthermore, without legal protection, you could even be prevented from using your own code in certain situations. There are three main ways to protect your code: trade secret, copyright, and patent. Trade secret A trade secret is proprietary information that gives an individual or company […]Continue Reading
Trademark Searches: A Cost-Saving Measure Often Ignored
Businesses often overlook a simple but critical step in establishing a new brand for a company, product or service, a trademark search. The first step in a trademark strategy for the adoption and protection of a new word or design mark should be the search process. Often, clients do not budget for a trademark search or ask for a scaled down search process to save money. In today’s business environment, the value of establishing a […]Continue Reading
How Do I Handle Every Day Copyright Issues?
Ooops…I made a Mistake! What do I do now? Copyright issues permeate every aspect of our lives in the electronic age. Clients regularly contact me regarding images they obtained from a third party website and used on their own website or in a presentation. Usually, the client has obtained a cease and desist letter from a stock photography company instructing the client to cease using the image(s) and to pay the stock photography company a […]Continue Reading
How to Prevent an IP Nightmare
Originally Published on the Marks Gray Blog In the arena of buying and selling businesses, the tangible elements involved are often the first items that come to mind. Most brokers, agents, and business owners always remember the basics such as financial statements, deeds, and contracts. However, there are key elements of businesses and business structures that are often never taken into consideration during the selling process, specifically Intellectual Property. Intellectual Property is often overlooked by […]Continue Reading
IP 101: Are Your Intellectual Property Assets Protected?
Cover Your Assets: Identify and Protect your Business’ Intellectual Property Original Article Posted on the Marks Gray Blog – Tuesday, June 28, 2016 Written by Crystal T. Broughan, Intellectual Property Attorney and Shareholder at Marks Gray, P.A. Do you have an inventory of your company’s intellectual property (IP) assets? Do you even know what is considered an Intellectual Property asset? Intellectual Property is everywhere in the world of business and business owners should make sure […]Continue Reading