Businesses often overlook a simple but critical step in establishing a new brand for a company, product or service, a trademark search. The first step in a trademark strategy for the adoption and protection of a new word or design mark should be the search process. Often, clients do not budget for a trademark search or ask for a scaled down search process to save money. In today’s business environment, the value of establishing a […]Continue Reading
How Do I Handle Every Day Copyright Issues?
Ooops…I made a Mistake! What do I do now? Copyright issues permeate every aspect of our lives in the electronic age. Clients regularly contact me regarding images they obtained from a third party website and used on their own website or in a presentation. Usually, the client has obtained a cease and desist letter from a stock photography company instructing the client to cease using the image(s) and to pay the stock photography company a […]Continue Reading
How to Prevent an IP Nightmare
Originally Published on the Marks Gray Blog In the arena of buying and selling businesses, the tangible elements involved are often the first items that come to mind. Most brokers, agents, and business owners always remember the basics such as financial statements, deeds, and contracts. However, there are key elements of businesses and business structures that are often never taken into consideration during the selling process, specifically Intellectual Property. Intellectual Property is often overlooked by […]Continue Reading
IP 101: Are Your Intellectual Property Assets Protected?
Cover Your Assets: Identify and Protect your Business’ Intellectual Property Original Article Posted on the Marks Gray Blog – Tuesday, June 28, 2016 Written by Crystal T. Broughan, Intellectual Property Attorney and Shareholder at Marks Gray, P.A. Do you have an inventory of your company’s intellectual property (IP) assets? Do you even know what is considered an Intellectual Property asset? Intellectual Property is everywhere in the world of business and business owners should make sure […]Continue Reading